
My 1st Negotiation with Procurement w/ Kathie Jones
Kathie Jones joins the podcast to discuss lessons learned from selling to procurement years ago up to running procurement today.

The Truth About RFPs w/ Enrique Cordero
Should you participate in that RFP? Is that RFP really an RFI in disguise? Enrique Cordero joins the podcast to answer those questions and much more.

The Transformed Procurement Professional w/ Mary Ann Brennan
Mary Ann Brennan joins Blair and Leah to discuss the transformed procurement professional and the journey from cost saver to value creator.

8 Things Every Agency Says w/ John Gleason
Hosts Leah Power and Blair Enns welcome their first guest to the podcast, John Gleason. John shares his views on the procurement/agency relationship and lays out the same 8 claims almost every agency makes.

The Innoficiency Problem
Blair puts forward his Innoficiency Principle—the idea that innovation and efficiency are mutually opposable goals—and discusses why the “Marketing Procurement Problem” can be explained by this principle.

Welcome to 20% - The Marketing Procurement Podcast
Hosts Blair Enns and Leah Power discuss the “Marketing Procurement Problem” and lay out their hopes and intentions for the conversations to follow.